Article overview: If you’re in the market for a luxury yacht, chances are you’ve heard of Princess. But how does it really compare to other top European brands like Azimut, Sunseeker, or Ferretti...
If you’re in the market for a luxury yacht, chances are you’ve heard of Princess. But how does it really compare to other top European brands like Azimut, Sunseeker, or Ferretti? Whether you’re a first-time buyer or a seasoned yachtsman looking for your next dream boat, we’ve broken down the key things you’ll want to know before stepping aboard a Princess.
How Does Princess Compare to Other European Brands?
Princess Yachts are known for their timeless design, high-quality craftsmanship, and strong resale value. While brands like Azimut and Sunseeker also deliver stylish and capable yachts, many boaters find Princess offers a more refined, solid-feeling ride, with better resale retention over time. Princess also tends to focus more on engineering integrity and less on flash, which appeals to buyers who prioritize performance and reliability.
Built to Last: Materials and Construction
Princess doesn’t cut corners. They use resin-infused composite construction, which makes their hulls lighter and stronger than traditional methods. Interiors feature hand-crafted joinery, luxurious soft goods, and fine detailing—all produced in-house at their Plymouth, UK shipyard. The result? A yacht that feels incredibly well-built the moment you step aboard.
How Does a Princess Ride in Different Conditions?
Princess yachts are designed to handle a variety of sea states with confidence. Thanks to their deep-V hull designs, they cut through chop smoothly and provide a dry, stable ride. Owners often remark how quiet and composed these boats feel underway—even when conditions aren’t ideal.
Performance & Engine Options
Princess offers a range of engine packages depending on the model, including options from Volvo Penta, MAN, and Caterpillar. Whether you’re looking for efficiency on a flybridge cruiser or high-speed thrills on a V-Class sports yacht, Princess tunes each model for optimal performance and balance. You can expect speeds from the mid-20s to 40 knots on certain sportier models.
Joystick Control & Station-Keeping Tech
Yes—many Princess models come equipped with joystick controls for easy docking, and optional dynamic positioning systems (DPS) to hold the vessel in place at the touch of a button. These technologies take the stress out of tight marina maneuvers or waiting on a bridge opening.
Ease of Maintenance
Princess designs their yachts with serviceability in mind. Systems are logically laid out, with good access to engines, seacocks, and major equipment. Plus, with a strong support network through HMY and Princess Yachts America, help is always close by when needed.
Custom Interiors & Layout Flexibility
One of the best things about ordering a new Princess is the ability to personalize it. Choose from a wide selection of woods, fabrics, countertops, and layout options. Want more crew space, or an extra lounge area? Many models offer alternative layouts to better fit your lifestyle.
Resale Value & Brokerage Performance
Princess yachts tend to hold their value better than many competitors. Their strong brand reputation, high build quality, and loyal owner base mean they often sell quickly on the brokerage market—especially when well maintained. HMY brokers frequently see pre-owned Princess listings move faster than similar boats from other builders.
Service & Support in the U.S.
With HMY Yachts and Princess Yachts America as your U.S. representatives, you have full access to warranty support, service centers, and expert guidance. Whether you need parts, service, or advice, help is always within reach.
HMY Support Through Delivery and Beyond
Buying a Princess through HMY means you’re not just buying a boat—you’re joining a family. From sea trials to final handover, our team ensures your yacht is delivered to perfection. And after delivery? We're here for training, service referrals, upgrades, and more.
Join the Princess Owner Community
Princess owners enjoy exclusive events throughout the year—from VIP Previews at boat shows to on-the-water adventures like the Princess Spring and Summer Owner Holidays. These events are a great way to meet fellow owners and explore beautiful destinations together in style.
Build Time & Custom Orders
Lead times vary depending on the model and customization level, but most new builds take anywhere from 6 to 18 months. Your HMY specialist will help you navigate the process and keep you updated every step of the way.
What’s Standard vs Optional?
Princess includes a generous base specification with each yacht—premium finishes, navigation electronics, and core equipment come standard. However, there are plenty of ways to tailor your boat with options like Seakeeper gyros, upgraded AV packages, extended sunshades, and more. Your HMY advisor can walk you through what’s essential and what’s optional based on how you plan to use your yacht.
Ready to Take the Next Step?
Whether you’re dreaming of island hopping in the Bahamas or relaxing on the hook in New England, a Princess Yacht is an exceptional choice. Contact HMY Yachts—your trusted Princess dealer and top-performing team in the U.S.—to explore available inventory, schedule a sea trial, or start designing your perfect build today.
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