Founded by Steve Moynihan in 1979, HMY Yachts has expanded into one of the largest, most diverse, yacht sales organizations in the country. We have the team and expertise that assures you the finest experience possible, whether purchasing or selling a yacht. HMY consistently delivers the results our customers have come to expect.
Okean 55' Sport to Make its Debut at the 2018 Fort Lauderdale International Boat Show
Where to Find the Hottest Fall Fishing Action
Five of HMY's Largest Brokerage Boats at the Fort Lauderdale International Boat Show
Our marketing strategy is no secret formula. You can see our ads in all of the major marine magazines and can find us easily on Google. We email, we mail, we use the Worldwide MLS system, we Facebook, we Tweet, we become video producers, and we market our yachts like no one else. Going to a major boat show in Florida? You'll see us there too in full force.
FOR YOUR YACHT FROM BOATERS ALL OVER THE WORLD
HMY Yachts is a marketing machine simply because we can be. We differentiate ourselves simply with our multi-million dollar marketing budget. No one can advertise as much and as frequently as HMY. For our customers, this means an unprecedented level of visibility to your yacht from boaters all over the world.
All of the yacht brokers at HMY are entrepreneurs. They are go-getters, self-starters, type-A personality, and relentless businessmen. Our network of more than 45 professional, tenured brokers are fantastic at marketing themselves. You can also expect the highest quality yacht photography with every listing so your vessel is represented in the best possible way.
ARE OUR PROFESSIONAL BROKERS THAT WILL LEAVE NO STONE UNTURNED WHEN FINDING YOU BUYERS
HMY Yachts has carefully selected the top marine and lifestyle magazine publications to advertise our brand, our services, and your yacht. Have you picked up a Yachting or Power and MotorYacht magazine lately? Keep an eye out for who is advertising the most. Pay attention to who shows up first in the brokerage section every single month. Our customers still enjoy sitting on their flybridge and reading about the latest trends in Yachting, therefore HMY needs to be there too and staying top of mind.
HERE'S A LIST OF JUST SOME OF THE PUBLICATIONS THAT
Every yacht broker is on Yachtworld.com, but not every brokerage has the ability to advertise the way we do. Every HMY brokerage listing on Yachtworld is a "premier listing" which means that it gets larger photos, a larger placement on the search results page, and exponentially more people clicking on your ad. We utilize Yachtworld's homepage featured boat spaces every week.
ON THE WORLD'S TOP YACHT BROKERAGE WEBSITE
HMY has an unprecedented level of exposure on the world's top yacht brokerage website. Every boat listed with HMY goes into the Yachtworld MLS system, which means your vessel will not only display on Yachtworld, but every other major brokerage company website in America. In addition to Yachtworld, we also promote our listings on a variety of other websites including:
Our latest version of HMY.com utilizes all of the latest in design and search engine guidelines, including being built with mobile devices in mind. Shopping for the right yacht has gone from showing up at a dealership thirty years ago to now surfing your ipad aboard a flight.
HMY.com is a sophisticated, yet easy-to-use platform that allows people from all over the world to search for the right boat or the right yacht broker. Our strategy to consistently be on top of search engine rankings results in a higher number of buyers and sellers to HMY.com. Just another reason to list your yacht with us!
HMY Yachts has an email list of over 50,000 yachting enthusiasts which we use to promote our brokerage listings, new models, and company events. Each yacht broker also has their own database of customers and other brokers, creating an email network that gets broadcasted a list of available brokerage yachts each week.
STAY CURRENT WITH WHATS HAPPENING IN THE YACHTING WORLD
HMY regularly sends Direct Mail to customers and prospects to promote our yachts. Every month brokers send letters, postcards, flyers, and other creative mailers to stand out. Direct Mail has the ability to remain with customers for months after they receive them, waiting for the right time to inquire.
When a customer receives a handwritten letter in the mail, sees our ads in the magazines, opens an HMY email on their phone, and then sees us online or at a boat show, there is no chance they will go anywhere else to list their yacht.
I just want to take this opportunity to tell you how pleased I am with the service department headed by Steve Campbell. I have never in all my years wrote a letter like this telling the boss what a great devoted staff he has. Billie, Jimmy and of course Steve C. It is a pleasure doing business with you.
Larry, Princess 62' Motor Yacht
Thank you for all of your hard work, Brian! Truly was the best boat buying experience we have ever had. Mom wanted me to tell you thank you very much for all of the gifts and her pink visor! Great experience working with you!
Bob, Hope, and Rob, Cabo Yachts 35' Flybridge
Fort Lauderdale International Boat Show
The Billfish Foundation Annual Fundraiser Gala presents Austin Powers- The Spy who Tagged Me
Stay current with what's happening in the yachting world
Posted On: October 15, 2018
Posted On: October 11, 2018